SOC 2 (System and Organization Controls 2) is a rigorous auditing framework developed by the American Institute of CPAs (AICPA). It evaluates how companies handle customer data based on five “trust service principles”: security, availability, processing integrity, confidentiality, and privacy.

A Type II report goes even deeper than a Type I—it assesses how controls are designed and how effectively they operate over time. In short, it proves we’re consistently doing what we say we’re doing.

Today, we’re thrilled to share that Gigi has officially achieved SOC 2 Type II compliance certification—a significant milestone that reflects our unwavering commitment to data security, privacy, and trust. This independent audit, conducted by Sensiba LLP, validates the integrity of our internal systems and safeguards over an extended period, and we passed with a clean report.

What does this mean for marketers and data partners working with Gigi?

Why This Matters to Our Customers

As a company built on data collaboration, measurement, and secure media execution, protecting our customers’ sensitive data isn’t just a checkbox, it’s foundational to how we operate. Here’s what SOC 2 compliance enables:

• Stronger Data Governance: With more brands using Gigi to connect their first-party data with platforms like Amazon Ads, SOC 2 compliance ensures that those integrations are secured with industry-leading controls.

• Increased Trust and Transparency: This certification gives our customers, partners, and stakeholders third-party assurance that Gigi handles their data with integrity, accountability, and care.

• Enterprise-Grade Standards: Many larger brands and agencies require SOC 2 compliance before onboarding a technology partner. Brands looking to partner with Gigi are assured that Gigi will prioritize their data security.

• Peace of Mind: Whether you're syncing a DTC store, building audiences from first-party signals, or activating campaigns with the Gigi 1P Platform, you can trust that our infrastructure is monitored, tested, and secure.

Scaling Data Collaboration and Privacy Compliance

As data privacy standards evolve and customer expectations rise, we remain committed to earning and maintaining your trust—not just through our technology, but through how we build it. Achieving SOC 2 Type II compliance is not a finish line, but a foundation. It's one more reason Gigi can be your trusted partner in secure, data-driven advertising.

If you'd like to learn more about how our compliance standards support your data strategy, or how to get started with secure data collaboration, reach out to us at gigico.tv.